Why can’t an AI manage a radio station if they are capable of writing essays and providing complicated answers? That was the hypothesis that a Cleveland, Ohio-based media startup called Futuri set out to test.
With the introduction of RadioGPT, the first AI-driven localized radio content solution in the world, Futuri is transforming the audio industry “the business stated in a news statement.
“To deliver an unequaled localized radio experience for any market, any format, RadioGPT blends the power of GPT-3 technology with Futuri’s AI-driven TopicPulse targeted story discovery and social content system as well as AI voice technology.
How does it function?
RadioGPT searches more than 250k news and information sources, including Facebook, Twitter, Instagram, and more, to determine what subjects are popular in a certain area.
A screenplay for on-air use is then produced using GPT-3 technology, and engaging audio is created using AI voices using the script. For single-, duo-, or trio-hosted shows, radio stations can select from a variety of AI voices. Even the voices of their existing personalities can be trained into the AI.
According to Futuri CEO Daniel Anstandig, “as early AI innovators in the broadcast field, it’s only logical that we’re bringing the extraordinary potential of GPT-3 technology, along with ground-breaking technology like TopicPulse, to radio.
“Broadcasters now have the means to strengthen their critical home-field advantages in novel and distinctive ways by using RadioGPT to localize their on-air material in a turnkey manner. The possibilities are unlimited with RadioGPT. There shouldn’t ever be another “liner card” or “sweeper-only” radio shift thanks to RadioGPTTM. Now, everyone may experience local life.
Blogs, social media posts, and other content
Also, the application may instantly produce social media postings, blogs, and other content for digital platforms that is relevant to the broadcast content. This enables stations to rapidly publish broadcast audio online.
Alpha Media in the US and Rogers Sports & Media in Canada are Futuri’s RadioGPT partners.
“At Alpha Media, we continuously look for new methods to engage our audiences. We are a part of Futuri’s RadioGPT beta group because of this, according to Phil Becker, executive vice president of content at Alpha Media.
“We can give a real-time, hyper-localized, creative audio experience thanks to RadioGPT’s cutting-edge language and content solutions. I actually trusted AI enough to have it compose this quote for me.